Ashley Herrera is a Dallas-based designer redefining luxury activewear through timeless elegance and modern performance. Graduating Magna Cum Laude from both the Art Institute of Dallas and the Fashion Institute of Design & Merchandising in Los Angeles, Ashley’s expertise spans couture design, luxury footwear, and premium active apparel.

Her namesake label embodies sophistication and versatility — merging high fashion with functionality for women who embrace sport, travel, and style with confidence. Each collection reflects her signature attention to detail, refined tailoring, and commitment to creating pieces that move effortlessly from course to court to city life.